Our story

Made for your shelf, and your story

BIND & CO. is for readers who take their books seriously and their style even more. Wear your genre, carry your story and let your Kindle show the world what you love to read.

Topping & Co. Booksellers storefront in Scotland
Topping & Co. · A local beloved bookstore

Born from travel

Every trip brought us somewhere new to find. We walked into bookshops in other countries and saw communities built around reading: book clubs, cosy cafés, custom sleeves, bookmarks, and quiet little products that made the reading feel like an occasion. We kept coming home with the same question. Why doesn’t the GCC have this?

The bookish community here is growing fast. Readers are sharing their shelves, reviewing their favourite stories and building their own corners of the internet. We wanted to be part of that, and we wanted to do it from here.

The founder of Bind & Co. in Downtown Dubai, with the Burj Khalifa behind
Our founder · at home in Dubai

A homegrown UAE brand

BIND & CO. is a UAE brand made for the people who love books and Kindles in this region. We design, we name our collections after the worlds in our readers’ heads, and we ship across the UAE and the GCC. Our aim is simple: give Gulf readers accessories that match the care they put into their reading.

A reader’s shelf of fantasy novels with two ghost figures
Designed by a reader · from our own shelf

Products that tell a story

We believe a Kindle is more than a device. It is the book you are in the middle of, the shelf you carry with you, and the way you say something about yourself on the metro, at the beach or in bed. So we made each piece a chapter of its own.

Every set is built around one story. The transparent magnetic cover lets your Kindle show its character, and the printed art insert brings the world of the book into your hand. The magnetic grip makes it easy to hold one-handed, and the charm bookmark marks your place with a keepsake you will want to keep.

Collections that let you show your reading personality

Our collections are designed for readers who want their Kindle to say who they are:

Chained Fate
Chained Fate a romantasy collection of enemies bound by an oath, for those who love a slow burn and a sharp tongue.
Memento Mori
Memento Mori a gothic collection of moonlit stone and ivy, for readers who love the dark and the quiet.
Ascendant
Ascendant an epic fantasy collection of dragons and fortresses, for those who root for the one who holds the gate.

Pick the one that matches the book you are reading, or the one you wish you were reading. And if you are not sure what you want next, try a blind book. We wrap a mystery read, tie it shut and let the title stay a secret until you open it.